Mauzo shirikishi

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Mauzo shirikishi (kwa Kiingereza "affiliate marketing") ni mfumo wa mauzo unaotegemea utendakazi ambapo mwenye biashara humtunuku muuzaji aliyeshirikishwa kulingana na idadi ya wateja aliopata au bidhaa alizouza.[1][2][3]

Historia[hariri | hariri chanzo]

Historia ya mauzo shirikishi inaweza kufuatiliwa kutoka kwa uvumbuzi wa dhana ya ugawaji wa mapato - ulipaji fidia kwa wanaosaidia kuuza bidhaa mwaka wa 1994.[4] Hii ilikuwa miaka minne tangu uvumbuzi wa utandawazi.

Uundo[hariri | hariri chanzo]

Sekta hii ya mauzo shirikishi ina washirika wakuu wanne:

  • mfanyabiashara (kwa Kiingereza 'retailer' or 'brand')
  • mtandao unaowashikanisha wenye biashara na wauzaji washirikishi ambao ndio huonyesha kiwango cha fidia.
  • wauuzaji washirikishi (kwa Kiingereza Afilliate Marketers)
  • mteja

Tanbihi[hariri | hariri chanzo]

  1. Brown, Bruce C. (2009). The complete guide to affiliate marketing on the Web : how to use and profit from affiliate marketing programs. Ocala, Fla.: Atlantic Pub. Group, p. 17. ISBN 9781601381255. OCLC 156831620. 
  2. Ulaner, Kevin (2017 Agosti 07). Affiliate Marketing: The Beginner's Step by Step Guide to Making Money Online With Affiliate Marketing (in en). CreateSpace Independent Publishing Platform, pp. 5-6. ISBN 9781974108640. 
  3. Goldschmidt, Simon (2003 Septemba 31). Strategic affiliate marketing (in en-UK). Cheltenham, UK: Edward Elgar Pub, p. 43. ISBN 1843763907. OCLC 51886477. 
  4. Shashank SHEKHAR (2009-06-29). Online Marketing System: Affiliate marketing. Feed Money.com. Jalada kutoka ya awali juu ya 2011-05-15. Iliwekwa mnamo 2019-01-18. “During November 1994, CDNOW released its BuyWeb program. With this program CDNOW was the first non-adult website to launch the concept of an affiliate or associate program with its idea of click-through purchasing.”

Marejeo[hariri | hariri chanzo]

Viungo vya nje[hariri | hariri chanzo]

ThreeCoins.svg Makala hii kuhusu mambo ya uchumi bado ni mbegu.
Je, unajua kitu kuhusu Mauzo shirikishi kama historia yake au mahusiano yake na mada nyingine?
Labda unaona habari katika Wikipedia ya Kiingereza au lugha nyingine zinazofaa kutafsiriwa?
Basi unaweza kuisaidia Wikipedia kwa kuihariri na kuongeza habari.